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Top 15 Google Ranking Factors for Websites in 2019

Google Ranking factors in 2019 – Understanding about Google’s ranking factor decides how marketers are attempting to maintain the contest for long. Google assesses your daily search engine optimization work and strategies that you implement for fulfilling your enterprise requirement.

At Google’s ranking factors, you never know when dialogue comes using an individual’s comment asking you to reply immediately.

Let’s see what are the top 15 Google ranking factors of 2019.

Top 15 Google ranking factors in 2019

Page Speed of your Website

Using a mobile-first indexing strategy in Google, page rate has become more critical than ever before. Sites with slow page rate are going to have a more difficult time rank at excellent outcomes.

Google’s aim with these upgrades is to supply customers with search results including websites which give the best consumer experience.

So, always optimize your pages to attain a high page speed. The best way to do this is image optimization and Image SEO.

Quality of content you are producing

High-rank material refers to in-depth information which covers a wide range of its specific topic. Your content must offer real value to the consumer and should include engaging visual content to complement the content.

I have always urged people to include text, media, infographics, faqs and quotes in their content to make it meaningful and informative for the user.

Go for the rich content always.

Content length is the key in google ranking

There’s not a clear rule of thumb concerning the best word count to get a guide, as it changes per topic. But, we do note that comparatively more, more comprehensive content generally accomplishes higher positions.

But you should always strive for providing all information about a particular keyword on a single page itself. If you do so then content will be longer, meaningful and informative.

Optimize your content according to SEO

We have talked a lot about the content within this manual to Google SEO ranking elements. That is because it is among the essential search rank variables right up there with consumer expertise, hyperlinks, and Rank Brain, which we will get into in some time. Now let us dig and find out precisely what optimizing material for SEO means.

These are the phrases and words searchers use when they’re on the lookout for information. They are also the phrases and words which describe the subjects your website is all about. Ideally, those will fit up.

That is why it’s essential to utilize keywords in your articles. One drawback SEO ranking element to know about is duplicate content. For SEO, new and original content is always the best thing. And if you have content that is like, inform Google which you ought to be rated because most authoritative by using canonical URLs.

Read Also10 advance ways to optimize your website with SEO

Domain name selection

In earlier times exact-match domain names were a surefire method to raise organic search visibility. While not as foolproof as previously, domain names still have sway. With Google’s more intelligent algorithm, we can even see two big verticals of domain power.

So, when you are buying a domain then choose it wisely. We have discussed how to select a perfect domain name here.

User experience also matters a lot

UX is also on our list. However, it doesn’t mean it is redundant by anyway. Since the Google algorithm has more progress, you need to place more attention on providing excellent user experience. It is difficult to state precisely how to assess the impact of UX since it changes per demographic and industry.

We do see a strong correlation between an exact UI/UX and superior placements around the SERP. Remember your website needs to be operational.

A Secure and Accessible Website

Unsurprisingly, the very first of our SEO rank variables need to do with using the ideal sort of URL. Mainly, that is a URL which Google’s bots can quickly reach and creep. Always use an SSL Certificate on your website and go for the short and crisp SLUG.

Mobile Friendliness

While we are on the topic of mobile, mobile-friendliness is just another critical SEO ranking element. Some people use mobile devices compared to computers to get into the net, and that is one reason there have been changes in how Google ranks search results.

Google’s mobile-first indexing is now a fact. So, it is drawing its effects from mobile-optimised sites initially, rather than websites aimed at desktop computers.

A lot of the SEO rank factors we will consider in this guide can allow you to lay the foundation to get a fantastic search engine rank, but you also need to care for user experience if people land on your website.

Technical SEO matters a lot

We stated before that getting the code is 1 factor of optimizing content for better search engine positions. Here are a Few of the aspects you want to Check-in –

Use keyword phrases in page names, which is really where Google first seems to ascertain which content is related to that lookup. You will see the page name as the very first point of a search result entry.

Create a Meta description which entices readers and contains your keyword term. Keep meta descriptions brief and grabby you’ve right about 190aracters to convince individuals this is the article they need.

Use keyword phrases in image alt tags to demonstrate the way the pictures are related to the primary content. Google also has an image search, which can be just another way for folks to discover your content.

Where it is appropriate, utilize schema markup to inform Google what sort of content you are producing. This may also assist your content look in wealthy card entrances aside from answer boxes.

LSI Keywords in Title and Description Tags

Like page content, LSI critical words in page Meta tags likely helps Google differentiate between phrases with multiple possible meanings. It may also work as a relevancy signal.

Use of AMP

While perhaps not an immediate Google ranking variable, AMP might be a necessity to the position in the mobile version of this Google News Carousel. Amp provides flexibility to load a page faster but it could also reduce your website ranking as well.

Now the amp plugins are getting it’s height. They are providing various designs and ads insertion options also. So, give it a try and access the result after some time.

Image Optimization

Graphics send search engines significant correlation signals through their record title, alt text, name, description and caption. We have discussed Image optimization in our Image SEO video embedded above.

Just watch that youtube tutorial and enjoy the benefits of Image SEO.

Outbound link anchors

Google can use the material of those webpages that you link for a result signal. By way of instance, in case you’ve got a page about automobiles that hyperlinks to movie-related pages, then this can tell Google that your page is all about the film Automobiles, not the car.

We already have discussed earlier about anchor tags. So always link your content with right anchor tags.

Duplicate content on your website

Related content on the same site even slightly altered can negatively affect a website’s search engine visibility. So, avoid adding duplicate content on your website. For better SEO, you have to avoid adding the same type of SLUG on your website also.

Content hidden behind tabs

Will users need to click a tab to show some of their content on your webpage? If that’s the case, Google has stated this content “might not be indexed”.

Conclusion – Google ranking factors 2019

In this era of competency, everyone has to get Google Rank 1. So, google ranking factors play an important role in this. Do whatever I have told in this post and in my SEO videos on my Youtube Channel to get high ranking on Google easily.

If you have any query or concerns then feel free to comment below.

Thanks for reading.

Have a good day!

10 advanced ways to optimize a WordPress website for SEO

In this era of competition. If you want to start a blog. Then you must know how to optimize a WordPress website for SEO (Search engine optimization)? Without good SEO your blog can’t compete with others. So guys here I’m going to share the best SEO practices for WordPress. which will take your website to the next level.

How to optimize a WordPress website for SEO?

There are some basic thing in WordPress you must check first on your website. Those are the basic steps for a starter. Here we go –

I have mentioned all here – Top 30 on-page SEO Checklist

So, guys, Above points are for a beginner blogger. If you are just starting your blogging journey then for the SEO purpose you check those points first.

Now, let’s move to the advanced SEO practice for your WordPress website. In 2019 there is a lot of competition. So, to stand out from others you should have a good SEO optimized website. Without a good SEO optimization, you can’t reach your targeted audience. So, indirectly it will decrease your sale.

Yu know everybody wants good sale & a good profit. If you are interested too, then you are at right place. Here I’m gonna tell you the best WordPress practices that really worked for me. And you can also follow these steps to optimize your website.

So, let’s get started:

Do proper keyword research for your topic

First of all, let’s know what is a keyword? A keyword is the search terms that people type on google search bar for their query. Like valuable inventory scraped content fix”

Keyword searching, permalink and rich snippets in google

You need to know the keyword for which you will compete with others. Accordingly, do the further optimization of your articles based on that keyword keeping all the best SEO practice in mind.

There is so many keyword research tool available for you to do this. You will get both paid and free. First, let’s talk about paid tools available on the market. Tools like Semrush, Aherfs, Moz etc are the paid tool you can choose. Among those Ahrefs is the most popular one among the bloggers.

You can also use free tools like Google AdWords, Keyword Shitter, and many more. If you are interested then you can google them to know more about free tools. And among the free tools, the Google Adwords (keyword planner) is most popular. You must try this out it is very useful and provide a lot of data for free. Actually, this keyword planner is not created for the content writing. It is for the advertiser that publish ads on google.

But no doubt it is useful for bloggers too. So, now you get to know that proper keyword research is important to optimize a WordPress website for SEO.

Write detailed articles

Every time you search something on Google you want the best results and Google also wants to provide the best result to its user. So, you have to understand that to work accordingly. Google always ranked that article which has maximum word count which has useful information in their article.

So, if you are also interested to get ranked in the google search then write long article include useful facts. highlight the facts by bold letter. Do not bold those unnecessary things in your article, only for the sake of SEO that’s not gonna work for long. Do the genuine work, Put your best effort and that’s enough. You will break the SEO rock.

So, now you might be thinking what is the limit of word count? You can make it around one thousand words. You just focus on giving the full detailed information on the particular topic. It will automatically cross 1000 words. But yet, sometimes it is not possible to write long articles, reasons can be different with each individual. In that case, go with the content you have written. You don’t need to make that long.

Don’t make your article long by putting useless shits. It’s not going to work. One the user will enter your website and if they do not find the right information then get ready to increase your bounce rate, which is not good for SEO and search rank will also decrease.

So, always strive for detailed and unique articles which will help you to optimize your WordPress website for SEO

Also read: How to fix “this site may be hacked” Google search Error?

Use mobile responsive and SEO optimized theme

The theme is that part of the website that controls the whole user interface of the website. And you definitely know the value of having good user interface. A good user interface can impress the customer more and this is obvious. And everybody wants clean presentation nobody wants messy thing.

So, if possible try to go with the premium theme. Those premium them are lightweight, fast, mobile responsive, easy to customize and you also get support at time you need.

If you do not want to invest then do not worry there are lot of free option available. Just visit www.wordpress.org and choose from thousands of free themes.

Use a related image with image optimization

The image is the most interesting part of an article. Everybody loves good images while they are reading something. Image increase your interest in the topic when you are reading. And we all know that an image is enough to describe a thousand words so it worths including an image in your post.

Googlebot also love images that’s why it also give more preference to those articles which have sufficient amount of images along with the text.

Do not just add images for the sake of SEO. Always insert those images which relate to your topic that you’re talking about. It will make reader more interesting and they will spend more time in your blog. Which will increase your session duration and decrease website bounce rate.

Also, don’t forget to optimize your images by adding title, caption, description etc. It helps the images to ranked on google for the particular keyword. Which will definitely drive more traffic to your blog via your optimized image.

Recommended ReadTop 15 amazing tips to optimize an Image for better SEO

Avoid grammatical mistake

In optimizing a WordPress website for SEO good sentences always play a pivotal role. A grammatical mistake is the most annoying thing for your blog post. It really decreases your reputation among your audience.

Google also does not like a grammatical mistake. Google decreases the ranking of those post that has lots of grammertical mistakes. So, don’t make grammatical mistakes in your content.

There are so many free tools available on the internet. You can choose one that suits your need.

Talking about myself I always go with Grammarly. It is an amazing plugin available for all major web browser. Grammarly has both free and paid version. If you have money then I will recommend you to go with paid version. And free version is not bad you can use the free version without any hesitation. As said it’s better to have something than nothing.

Also read: How to disavow negative backlinks of your website?

Use SEO plugin like Yoast & All in One SEO

Yoast SEO plugin is the most useful plugin for every WordPress blogger. No doubt, Yoast all have some good and stiff competition One of them is All in One SEO, this you can also use for SEO purpose.

But I will recommend you to go with the Yoast. Yoast SEO is simple and has so many functions like you can customize your meta description, meta tags, URL slug and many other things.

One thing I like most about Yoast is that it does that analyzation for readability. This readability analysation is very useful here you can easily know the things that have gone wrong in your post. It also provides the tip to correct them.

In Yoast, you can also see the snippet preview of the appearance that going to appear in the Google search. You can easily modify meta description, URL and title of an article. Along this, you also have options to add Meta keyword and Related keyword with the synonyms.

Yoast SEO Snippet preview at okeyravi website - optimizing Website fro SEO

Always go with https:// (SSL certificate)

Get an SSL certificate for your website. Https is very much important. Google give more preferences to those URL which has Https:// over Http:// here ‘s’ stand for security.

Having https:// make a good impression to your user it feels more secure to your user.

If you on not have SSL certificate then you can contact your hosting provider to get on for you. You can also get this SSL certificate for free. But I never recommend you to go with FREE SSL Certificates. Most of the hosting providers like BlueHost, Interserver, Namecheap they provide SSL with Hosting. There are so many methods available by which you can get a free SSL certificate for your website without paying a buck.

Here is the list of website that provides free SSL certificate:

Also read: HTTP to HTTPS redirection using .htaccess file | Boost your SEO

Optimize your comment section

Google will know your user engagement via your comment section. More comment in comment section means more user in your website. And more user means your content is more useful.

So, always reply to query of your user. Try to solve their issues. By doing this you will get more comment in future.

And while replying to query try to include the keyword. That will be more useful for your SEO point of view. It will increase the keyword density which is beneficial for SEO.

Read AlsoHow to rank a keyword in 10 Steps?

Link Building is not so important

What I would like to say that in today’s date link building is not so useful? The main thing is your content. Content is the king for good SEO. Try to have useful and detailed content in your blog that automatically gonna give backlinks. The reason is very obvious. People love to share good contents on Social Media or on different blogs.

So. do not waste your time making backlink instead make good content that will persist forever.

You know if you ask me personally “How I have created my backlinks?” or “Which backlink strategy I follow?” then you will be amazed to see that in last 2 years I might have created near to 100 backlinks. Otherwise, all backlinks are created by people like you

Read Now105 ways to create high quality backlinks

I hope now you understood how to optimize a WordPress website or blog for a good SEO. If you liked this article, then please subscribe to our YouTube Channel. You can also find us on Twitter and join our Digital marketing hacks Facebook group.

If you have any query or suggestions. Feel free to comment below.

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